ScanNation™ has positioned itself to provide end-to-end solutions for implementing 2D barcodes into any company's marketing solution. In order to do that effectively, we've put together a powerful suite of software designed to empower you to realize the greatest possible gains with your new barcode campaigns.

2D Barcodes: I've seen them, but what are they?
Mobile barcodes are a new and innovative way to access the mobile internet where users can use the camera on their mobile phone to scan barcodes that may appear in magazines, newspapers, billboards, LCD/plasma screens, packaging, business card and even t-shirts. A user having a mobile camera phone equipped with the correct reader software can scan the image of the 2D barcode causing the phone browser to launch and direct to the programmed URL. Codes can be used to provide fast-track access to mobile websites, special discount offers, send an SMS, and receive a ring-tone, save contact details on mobile address book...the possibilities are endless! Read more on 2D Barcodes, how they work, and how to implement them.

The Scanner Software: How it works, where it works, and how do I get it?
There are numerous barcode scanning solutions in the various "market place" venues for smartphones and all of them can work. Simply search "QR Code" in your device's marketplace/appstore.

The Devices: We've all got them...and YOU can benefit from it.
Our technology supports smartphones across all leading mobile operating systems and platforms: iPhone , Android, Blackberry RIM, Java, Symbian S60/UIQ, Windows Mobile, BREW on hundreds of devices from mobile handset manufacturers like Apple, RIM, HTC, Nokia, Samsung, LG, Sony Ericsson, Motorola, Panasonic, Casio, Hitachi, Sanyo, Sharp, NEC, Kyocera and Toshiba. Want to know if your device is supported?

The Campaign Dashboard: The POWER behind what we offer.
The Dashboard provides detailed insights on campaigns based on valuable performance metrics including number of codes scanned, response volume by location, time, media type, customer segment, campaign revenues and the mobile device used to access the barcode. The Dashboard gives advertisers the ability to compare different advertising mediums like billboards, posters, magazines and online and re-strategize media placements even mid-campaign. Read more on the power of this tool, and why our platform stands alone.

The SDK: Want something out of the box or OUTSIDE the box?
The software development kit (SDK) was designed for developers who wish to add quality barcode reading into their mobile applications, utilizing mobile phones with a built in camera.  This SDK can be integrated into all major mobile platforms dramatically improving users’ access to mobile internet. The SDK also removes the burden of managing the mobile camera device, thus making it easy for developers to integrate into a wide variety of barcode-based applications. Read more on how using the SDK can empower you to stand out in the crowd.